
About Us
Empowering Brands Through Experience
At The Greenfield Group, we create live experiences that bring brands and audiences together in meaningful, memorable ways. But it’s not just about the audience—we believe the process should be just as enjoyable for the teams behind the brand. While marketing messages may fade, the right experience leaves a lasting impact, creating moments of connection, excitement, and joy for everyone involved.
We take pride in our creativity and our ability to engineer unforgettable moments for our clients' audiences. We recognize that even the best ideas hold little value unless they are effectively implemented; that’s why we are hands-on with each campaign, actively listening to our clients to understand their goals and capabilities.
Integrity is our highest priority, and we treat every brand we work with as if it were our own. Our greatest fulfillment comes from empowering our clients to harness the power of brand experiences.
Our Guiding Principles
- Mission: We bring the human touch back to marketing by crafting memorable experiences that connect people with brands. We make sure these experiences are effective and achievable for every client, big or small.
- Vision: Our goal is to bridge the gap between brand marketing and audiences through direct, dynamic live experiences that create genuine connections.
- Purpose: To create dynamic brand experiences that are easy for audiences to access and enjoy.
Our Core Values
- Assume Positive Intent
- Practice Respect and Empathy
- Demonstrate Resourcefulness
- Uphold Integrity
Meet the Founders
Founded by Jason & Cassandra Greenfield, TGG knows the ins and outs of the industry and can back it up with over 40 years of combined real-world experience. Whether you need us to partner directly with your clients to handle everything, or work alongside them to amplify their capabilities, we are fully committed to your success.

